So yesterday, I was lucky enough to present for the West Michigan Content Strategy Meetup’s first-ever lunch and learn webinar.… Read more Video: Evolving Beyond Selling

So yesterday, I was lucky enough to present for the West Michigan Content Strategy Meetup’s first-ever lunch and learn webinar.… Read more Video: Evolving Beyond Selling
Okay, so it’s a wee bit longer than sixty seconds, but the points remain… For anyone who prefers written lists,… Read more Five Reasons Why Every Brand Should Be Using Video…Presented on Video
The super smart folks out at Cisco released their Visual Networking Indexing Forecast last week and chief among their findings… Read more What’s Old Is New Again: Video To Drive 62% of All Internet Traffic By 2015
Maybe it’s the economy or the beleaguered nature of marketing in general, but the aggressive proclamations about a purely online… Read more The Final Nail in the Coffin of Digital Separatism
It’s tougher sledding these days for advertising creatives steeped in the world of broadcast production. Between the democratization of production… Read more Note to Ad Creatives: Don’t Let Your Video Skills Atrophy
We’re still watching. Actually, we’re watching more than ever. The three-screen audience for video content has never been larger or… Read more A Huge Television (and Online and Mobile) Audience Is There For Your Ad, But You Still Gotta Earn It
On one hand, the widescreen, hi-def technology revolutionizes everything from DVD movies to evening news broadcasts, creating a high gloss… Read more The Bifurcated World Of Modern Video Production