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The Next Thinc.

Incorporating new thinking into brand communication

Tag: Google

Why Video Content? It’s Simple Neuroscience.

Posted on October 31, 2017 by Dennis Ryan

Seriously. Our brains process video imagery differently than text. While researching this piece, a number of remarkable statistics popped up… Read more Why Video Content? It’s Simple Neuroscience.

Iteration Is Not “First to be Second,” It’s First To Be Next

Posted on August 31, 2015 by Dennis Ryan

Advertising creativity values originality above all. Firsts have long been considered its highest expression. In less than two months, we’ve already… Read more Iteration Is Not “First to be Second,” It’s First To Be Next

Google’s Own Search Results: Book Smart ≠ Job Smart

Posted on June 25, 2013 by Dennis Ryan

This morning, my LinkedIn feed presented a condensed version of an interview with Google’s Laszlo Bock, their SVP of People… Read more Google’s Own Search Results: Book Smart ≠ Job Smart

Newsweek Ends Printing. And What Was A Battle of Resources Is Now A Battle of Pure Imagination.

Posted on December 24, 2012 by Dennis Ryan

“We are announcing this morning an important development at Newsweek and The Daily Beast. Newsweek will transition to an all-digital… Read more Newsweek Ends Printing. And What Was A Battle of Resources Is Now A Battle of Pure Imagination.

Well That Was The Perfect Internet Story…

Posted on December 21, 2012 by Dennis Ryan

As humanity awoke this morning to find itself still standing despite all the yap for the past year and a… Read more Well That Was The Perfect Internet Story…

Poetry Made Immediate And Accessible, Thanks to Google

Posted on November 29, 2012 by Dennis Ryan

I have a confession: though I graduated as an English major, I never found poetry particularly moving. Song lyrics? Sure… Read more Poetry Made Immediate And Accessible, Thanks to Google

You Can Waste A Ton of Time In Sixty Seconds…

Posted on June 22, 2011 by Dennis Ryan

On Monday, MSNBC’s Technolog posted the graphic below which outlines exactly what happens out there on that World Wide Web… Read more You Can Waste A Ton of Time In Sixty Seconds…

Yes, You Can Be a Historical Figure and a Bad Ass

Posted on March 22, 2011 by Dennis Ryan

Case in point: Teddy Roosevelt. These posters are part of a series called “Historically Hardcore” by Jenny Burrows (AD) and… Read more Yes, You Can Be a Historical Figure and a Bad Ass

Web? Mob? Sometimes It’s Hard to Differentiate

Posted on February 15, 2011 by Dennis Ryan

Three items popped up yesterday that while initially disparate, actually spring from the same foundation. First, my friend Paul Meyer sent… Read more Web? Mob? Sometimes It’s Hard to Differentiate

That Sound You Heard Last Night Was My Arteries Occluding

Posted on February 7, 2011 by Dennis Ryan

In the 50’s, Jack LaLanne brought fitness awareness to mainstream America via television. In the 60’s, Julia Child brought French… Read more That Sound You Heard Last Night Was My Arteries Occluding

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