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The Next Thinc.

Incorporating new thinking into brand communication

Tag: Element 79

One Word Changes Everything…

Posted on December 16, 2010 by Dennis Ryan

At our end-of-year Holiday party yesterday, Brian Williams made this point while reviewing the state of the industry, our financial… Read more One Word Changes Everything…

To Be Noteworthy and Valued…

Posted on September 30, 2010 by Dennis Ryan

Yesterday was a big day at Element 79.  The morning started with a chemistry meeting with a very-intriguing potential client,… Read more To Be Noteworthy and Valued…

This Is My Ten Year Old’s Favorite Rockstar…

Posted on August 23, 2010 by Dennis Ryan

–yet she couldn’t pick him out of a line-up. His name is Parry Gripp and he’s one month away from… Read more This Is My Ten Year Old’s Favorite Rockstar…

The Slicker and The Snake: A Tale From Two Weeks of Texas Production:

Posted on June 1, 2010 by Dennis Ryan

Today, we’re happy to welcome Patrick Brennan, Canice Neary, Adam Samara and Josh Witherspoon back to the agency.  For the… Read more The Slicker and The Snake: A Tale From Two Weeks of Texas Production:

The 9th Annual AICE Awards and A Big Thank You To All Our Editorial Partners

Posted on May 21, 2010 by Dennis Ryan

Last night, the AICE–the Association of Independent Creative Editors–held their 9th Annual Awards Show at the Field Museum.   Optimus… Read more The 9th Annual AICE Awards and A Big Thank You To All Our Editorial Partners

Harris Bank, The Chicago Blackhawks and the Joys of Postseason Production

Posted on April 30, 2010 by Dennis Ryan

Saturday night, the Vancouver Canucks come down to Chicago to kick-off the Western Conference semi-finals at the United Center.  Last… Read more Harris Bank, The Chicago Blackhawks and the Joys of Postseason Production

Yes, Brands Are Opinions, Even the Element 79 Brand

Posted on April 26, 2010 by Dennis Ryan

In today’s socially-networked, immediate-impact world, brands suffer when negative opinions spread unchecked.  When those negative opinions are unfounded or severely… Read more Yes, Brands Are Opinions, Even the Element 79 Brand

Awkward? Yes, But If It Makes Even One Person Feel More Positively About Element 79, So Be It

Posted on April 22, 2010 by Dennis Ryan

It’s an odd thing, looking at yourself on video.  Odd and awkward.  I look at myself in this clip and… Read more Awkward? Yes, But If It Makes Even One Person Feel More Positively About Element 79, So Be It

Closed For Agency Party

Posted on February 26, 2010 by Dennis Ryan

Today, Element 79 officially enters its ninth year.  As is our custom, we celebrate this with our own holiday, Founders’… Read more Closed For Agency Party

Timing Is Everything: From Dashing to Exceeding Expectations

Posted on February 23, 2010 by Dennis Ryan

We have this lovely little ad hoc thing at the agency called, unimaginatively enough, Breakfast Club, where every Friday morning,… Read more Timing Is Everything: From Dashing to Exceeding Expectations

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