Hockey’s a big deal in Minnesota. Such a big deal that to help launch the Minnesota Wild during their debut 2000-2001 season, our agency founder penned this anthem declaring Minnesota “The State of Hockey.” And yep, it’s still played before every game at the Xcel Energy Center.
So we’re all glad the CBA reached this weekend means the NHL will be ready to play by January 19. We’re fired up to see Zach Parise and Ryan Suter in Wild uniforms. And our client BAUER couldn’t be happier to have everyone talking about the game again.
But candidly, all of this is just a cheap excuse for me to show this awesome photo from our BAUER shoot last Summer. Go Wild…but even though I live here now, Go Blackhawks!