Launching Last Night

Dennis Ryan, Element 79, Chicago Advertising

At Element 79, we rarely play the Fabulous Club Kid card, mostly because we aren’t fabulous club kids.  Still, for one night, we had a gas and a giggle hanging at the special VIP section of Public House with Chicago Bull center Joakim Noah and his mom, sculptor Cecilia Rodhe.

Joakim was using the celebration of his cover story on Michigan Avenue Magazine to gain attention for his charitable foundation whose website we just redesigned.  Our ridiculously-capable team of Tom Napper, Ryan Carlos, Brad Simpson, Liz Rettger, Rick Janusz, Todd Crisman, David Boensch and Alana Beseau created a truly wonderful site.  Our inhouse video production team led by the ever wonderful Gus Gavino and Tracy Tran added some particularly lovely pieces, using video we shot augmented by some great event footage shot by Matt Downe, who is currently finishing up his studies at Flashpoint Academy.

Hanging out with Chicago Bear DT Israel Idonije and local son turned Kansas City DE Tony Moeaki is a great time.  But seeing all this media attention focused on a charitable venture that means so much to one of the city’s leading sports figures was particularly thrilling.  A lot of celebrities glad hand these kind of things, leveraging them for tax purposes.  Noah’s Arc is clearly deeply personal to both Joakim and Cecilia and all of us at Element 79 deeply appreciate how our Harris client Justine Fedak brought us in to help.

Free Don Julio and Ketel One just made it that much more fun.


By Dennis Ryan, CCO, Element 79


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