Set The Wayback Machine For 1993 TV Advertising…

And check out this campaign.  Clearly influenced by the interior visuals of Ridley Scott’s Blade Runner, this work from AT&T rather accurately foretold the world we live in today.  Of course, there was already a nascent, publicly-accessed internet back then, thanks to Mosaic, the first graphics-based browser.  Wireless technology and video phones also already existed but still, it’s rather remarkable to consider this futuristic big budget production from our vantage point here in that future.

That’s the thing about the vast modern digital world: everything published, posted or broadcast exists somewhere on that ever expanding interwebs universe.  Even, sadly, the musings of mindless Reality TV personalities


By Dennis Ryan, CCO, Element 79


One thought on “Set The Wayback Machine For 1993 TV Advertising…

  1. Katie Lorenz says:

    Loved this! Shared with my friends and got a great response. You guys need a “Brands Are Opinions” Twitter account. (and if you have it, put it on the blog so we can follow you!)

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